How Imposter Syndrome Could Affect Your Personal Brand

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Ever felt like you’re being inauthentic and making it up as you go, even though deep down you know you’re being genuine? Imposter syndrome is all too common, and it could also be the one thing that makes or breaks your personal brand.

Social media doesn’t help either. It can create a false sense of competition, which can further amplify these feelings.

So, how can you stop imposter syndrome from slowly eating away at your personal brand? Here are some tips that will help:

1. Get Confident About Your Mission

One of the best ways to push imposter syndrome to the side is to reaffirm your mission and review your goals. Reminding yourself why you’re doing what you are and what you hope to leave behind as a legacy is a great way to boost your confidence and confirm that you are in fact, genuine.

2. Have a Strategy in Place

You know that you want to strengthen your personal brand and be successful, so spend time creating a plan on how you’re going to do just that. Basically, you want to outline how you plan to invest in your brand. This could be hiring a professional personal branding photographer in 2 months to tell your story visually or revamping your website in 4 months.

3. Expand Your Knowledge

Another way to push aside your insecurities is to keep learning and growing. When you’re so focused on improving yourself, you won’t have much time to doubt your intentions and abilities. This doesn’t necessarily mean you need to go back to school. You could sign up for a short course online or simply dedicate 2 hours a week to watching educational YouTube videos.

There really is no need for imposter syndrome to get in the way of building a memorable personal brand. You’ve got this!

Jamie Salima Love is a FingerLakes, NY and Boston MA based Headshot and Personal Branding Photographer extraordinaire. She has helped thousands of small businesses, brands, and entrepreneurs over her 20 yr career by creating updated photo libraries with stellar imagery. She is available for a multitude of services, whether you’re looking to work with her to simply update your Headshots, or to create an extensive Personal Branding Photography strategy and library with all the bells and whistles she’s got you covered.

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